Poltrona Frau brings its new 2026 collection, True Over Time, to Shanghai, following its debut at Milan Design Week.Hosted at the brand’s Shanghai flagship store, the launch marks the collection’s first presentation in mainland China and celebrates the intersection of tradition, innovation, and contemporary design.
In collaboration with Interninow, Poltrona Frau hosted a new event in its Design Talk series at its monobrand store in Carrara, featuring designer Roberto Lazzeroni.
As part of Torino Design City, Poltrona Frau presented the Fidelio Multimedia Cabinet Home Cinema Edition at its Turin monobrand store, operated by Altagamma Interior, a partner of the brand for over forty years and a leading destination for high-end furnishings in the city.
Transparency and information sharing are at the heart of Poltrona Frau’s 2025 Sustainability Report, which presents the company’s activities and results across key environmental, social, and governance topics.
Poltrona Frau strengthens its presence in North America with a new monobrand store at 466 Howe Street in Vancouver, developed in partnership with Habitat. The space celebrates design and the excellence of Italian craftsmanship, offering an immersive interpretation of contemporary living.
To mark the 40th anniversary of the Poltrona Frau In Motion Business Unit, the Poltrona Frau Museum in Tolentino has renewed the exhibition area dedicated to In Motion with a new display showcasing the evolution of its design approach.